SHELBY

I grew up a matted wildling on the sand dunes of Assateague Island. I’ve lived in a hut on the border of Sudan and a bamboo cabin in the foothills of the Himalayas. In every hemisphere, under every constellation, humans make decisions based on emotion.

“Audience” or “consumer” doesn’t really capture that truth, does it?

For 15 years, I’ve been tapping into a deeper human connection to launch campaigns, birth brands, and generally not waste the time of beautiful eyeballs scrolling the digital wonderland. (And making brands a lot of money while I’m at it.)

Currently: Leading Growth, Marketing and Creative at one of the fastest growing agencies in the Midwest.